Sandra Burke OBE FRSA is a former award-winning marketer, now a passionate campaigner for social justice. Her successful career leading challenging projects and change teams within Scottish Enterprise, the Care Commission, in small business and latterly as a Chamber of Commerce CEO, led to an OBE in 2015 for outstanding services to economic development and social care in Scotland.

 

She's a Fellow of the RSA, the highly respected society at the forefront of social change around the globe for almost 300 years, which currently focuses on creative learning, public services, economy and enterprise innovations. Sandra's also an ambassador, mentor and volunteer for several charities tackling issues close to her heart. Lively, warm and friendly, she mentors care experienced young people and women in business and is a powerful advocate for the right of older people to age joyfully at the heart of society - rather than be pushed out to the margins of community life. 

ABOUT

It's an amazing time to be alive. For the first time in human history, FIVE generations are in the workplace together. Never has mutual understanding been so vital - at work and at home. Family life has changed too. Around 4 million people in the UK live alone and loneliness has become a major problem affecting health and well being. Older people are encouraged to live at home in their communities for as long as possible and the care home sector has been in decline for several years. It seems living in a care home, however well run isn't what most people want for their later life. 

Why does this interest me? In our family we've found a way to make inter-generational living work and have survived through all the scrapes and challenges that it throws up. On top of my career, I've always been a family carer. Firstly as a child and throughout adulthood, supporting my late mum through serious physical and mental ill health. Then, also caring for my elderly mum--in-law who is now almost 90 and has lived with us for over 20 years. Everyone juggles competing priorities in life. In my experience, women more than most. 

The Silent Generation

Born before  1945

Baby Boomers

born 1946 -1964

Generation X

born 1965 - 1980

Millennials

(Gen Y)

born 1981 - 1996

Generation
Z

born 1997 - 2009

Generation Alpha

born since 2010

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© 2019 by Sandra Burke

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